Iloho and OAG unite for major airline search function

Fledgling travel content site Iloho.com has secured a major partnership with OAG to run a full airfare search and aircraft information facility.


The tool is claimed to be one of the first systems on the web to provide ticket availability as well as a comparison engine for seat types, in-flight services, check-in facilities, refreshments and luggage allowance.


User-generated reviews of airline services from Iloho members will also be streamed into search results.


The creation of the tool comes less than a year after the launch of Iloho and pushes it into the burgeoning full-service travel portal territory.


Visitors to the site will be able to rank fares using any of the available criteria. Bookings will be made through a direct link to the airline website.


Iloho chairman and founder Richard Archer-Perkins said: “Launching a new and improved flight search service is an exciting step for Iloho as it continues to grow and attract wider audiences.


“By combining core route and airline data with user-generated reviews, we’re confident Iloho will be an extremely popular and useful starting point for travellers’ journeys.


“In delivering fantastic content and by providing unique opportunities we aim to make Iloho’s flights function a huge success.”

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