Marketing

Coronavirus: KAYAK launches virtual hub in #TravelFromHome campaign

Posted by Lee Hayhurst on
Coronavirus: KAYAK launches virtual hub in #TravelFromHome campaign

Leading metasearch site KAYAK has launched virtual travel hub featuring selection curated city guides.

The feature has been launched with the #TravelFromHome hashtag and includes guides for

Copenhagen, Amsterdam, Berlin and London with more expected to be added in coming weeks.

The virtual tours include local recipes, a playlist, a language lesson, a virtual tour from local museums and galleries and a list of books, TV series and movies related to that city.

Evan Day, KAYAK UK country manager, said: “At KAYAK, we understand that these unprecedented times can bring a lot of emotions to the fore, from uncertainty and anxiety, to boredom and restlessness.

“Having a level of escapism and something to look forward to, are now more important than ever.  The virtual travel hub aims to give users a fun, exciting distraction, whether you’re wanting to learn something new, ‘visit’ your favourite destination or get a preview to a location you plan on visiting.”

 

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