TAP Air Portugal has introduced a new business class upgrade bidding service having partnered with US app SeatBoost.
From this month customers can bid for an upgrade 24 hours before a flight and up to an hour before departure by joining a real-time, live auction.
Customers are required to download the TAP app and the SeatBoost app, both of which are available for free on Android and iOS.
From 24 hours before departure they can check for an available auction for their flight in the TAP app.
If one is available, they can tap on “Bid for an Upgrade” which will users to the SeatBoost app where they can join the auction.
Participants with the highest bids when the auctions close win upgrades based on availability.
The customer only has to pay if they have a winning bid and receive an upgrade, in which case they will be notified and automatically receive new boarding passes.
Participants can follow their auction via the live leaderboard in the SeatBoost app.
SeatBoost auctions are available for all TAP business class flights and are subject to seat availability. TAP says it is the first European airline to use SeatBoost.