Agents are being promised enhanced travel content and greater access to ancillary offers through a new distribution deal struck between low-cost carrier Norwegian and Travelport.
Norwegian operates three codes, DY (Norwegian Air Shuttle), D8 (Norwegian Air International) and the new DI (Norwegian Air UK), operating new routes from Gatwick to Singapore and Buenos Aries.
Norwegian has also chosen to deploy Travelport’s rich content and branding merchandising solution to display its branded fares and ancillary content in a graphically rich and visual way to help boost sales.
The airline’s sales and distribution senior vice president Lars Sande said: “With passenger numbers currently exceeding 30 million per year, this renewed partnership offers great international market growth potential for us, enabling us to provide a new breadth of content and expand our presence both in Europe and overseas.”
Travelport air commerce commercial director David Gomes added: “We are delighted Norwegian continues to recognise the value of our travel commerce platform.
“Further strengthening our widest choice of graphically rich, visual content for distribution within an agency workflow and the outreach that we can provide to support such a key player in the European aviation industry.”