Delta Airlines is to offer its passengers free mobile messaging in flight.
The airline claims to be the first US global carrier to offer the service, which begins on October 1.
It says the feature means passengers can stay connected with friends and family on the ground, being able to update them on any logistical changes such as delays or early arrivals.
Delta says the free messaging feature is part of its “multi-billion dollar investment in the customer experience”.
Senior vice president and chief marketing officer Tim Mapes said: “We know many of Delta’s customers want or need to stay connected in the air and on the ground, which is why we’re investing in an easy, free way to send and receive messages inflight.”
Free messaging will be available on all Gogo-enabled Delta flights, including all aircraft with two or more cabins. Customers will be able to access free messaging through Delta’s Wi-Fi portal page. Free mobile messaging will be for text use only and does not support the transfer of photo or video files.
Delta is also expanding its high speed Wi-Fi, seat-back entertainment screens and free entertainment.